Intesting way to work the Starbucks pricing system
We go through a lot of pricing excercises in our business. I stand by my continual statement that people always find the cheapest way to use your service, even if it means a little bit of inconvenience. They then feel cheated when you close those loopholes.
It reminds me of an old Starbucks loophole when they first released Starbucks cards. In their system, they only kept a monetary value and no currency code. So those of us that travelled frequently to Canada could pay Canadian dollars to our starbucks card, and come home to the US and spend them as big American dollars at par. They closed up that loophole pretty fast, but it was fun while it lasted.