line of site: April 2007 Archives

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April 29, 2007

marketing idea #256

Pizza Hut campaign... sung to the tune of Depeche Mode "Personal Jesus"

"Your own, personal, pizza..."

Posted by Steve at 07:36 PM | Comments (0) | TrackBack

April 26, 2007

ratified.org - ranking the Filipino blogosphere

Similar to what has been done in Spain and Italy, Andrew della Serna has created a ranking of the Phillipine blogosphere called Ratified.org using data from both Technorati and the FeedBurner Awareness API.

We love it when people do stuff like this. More and more publishers are realizing the value of a long term subscriber is worth as much if not more than other audience attention data points.

Salamat, Andrew.

Ratified.org The Philippines' Top 100 Blogs

Posted by Steve at 12:00 PM | Comments (1) | TrackBack

April 20, 2007

panaramic tokyo

panaramic tokyo

Originally uploaded by steveobd.

Using a Sony Ericsson K790 - it was pretty easy to create this panoramic picture of Tokyo. The phone basically guides you to take three separate pictures using the first and second as "ghosted" guides - so you match up the partial picture you've taken with what you really see in the background and then take the next picture. It's cool they can fit this software into a phone.

Tokyo is amazingly expansive. I've been there four or five times now and feel like I haven't even scratched the surface. The direction in which this picture was taken doesn't even show most of the action. Mt. Fuji would be in the background if it were not so cloudy.

Posted by Steve at 11:13 AM | Comments (0) | TrackBack

April 17, 2007

The hits keep on comin': AOL and SFGate + FeedBurner

Donldo Rodriguez Loeb is en fuego signing deals with AOL last week and now SFGate this week. It's great to see these large publishers continuing to adopt the entire suite of FeedBurner services. I've been speaking at a lot of conferences lately where it seems it's no longer a matter of if RSS will hit mass market proportions, it's publishers wanting to figure out how the can accelerate the adoption of their own publications (hint: don't hide a little button in the bottom right of your site). They know the when is now.

The rest of the publisher services team is cooking up some good stuff too. Their announcements coming soon!

Posted by Steve at 10:46 AM | Comments (0) | TrackBack

April 13, 2007

Grey Market FeedBurner T-Shirts

Funny that there are FeedBurner T-Shirts available at Cafe Press that were not created by anyone associated with us. Don't let the brand police see this one!!

Subscribe via Feedburner geek CafePress.com

Posted by Steve at 03:21 PM | Comments (3) | TrackBack

April 12, 2007

FeedFoundry rev 2

Congrats to Matt, Jessie and everyone else who have put together a stellar rev2 FeedFoundry - our analytics and management tool for commerical publishers. It looks fantastic. New stuff includes:

Audience engagement measurement - Visual representation of item and clickthrough data across all feeds, providing publishers a snapshot of how their content is performing, and which feed traffic sources contribute the most daily activity. Warning: This never-before seen glimpse into distributed media engagement metrics may result in readership and revenue increase.
Overall layout and organization improvements - We've improved the overall usability and responsiveness of FeedFoundry by grouping items into three simple and logical areas: Dashboard, Analyze, and Manage. An executive summary of key metrics sits up front and there should be no more knocking about for reports, muttering "Now, where did I put that?"
FeedBurner-esque management features - Create networks, mass-manage and set up feed-to-email services, set up web site stats, and more.

read all about it at:

Burning Questions

Posted by Steve at 10:18 AM | Comments (2) | TrackBack

April 07, 2007

Flickr gets memorialized in song

Check out the name of the first track on this album. Yep, it's called "Flickr" an apparently it is about pictures on Flickr. Could Stewie and Caterina have hoped for more?

Amazon.com Thing a Week Two Music Jonathan Coulton

Posted by Steve at 09:58 PM | Comments (12) | TrackBack

Guitar Hero II Rox, of course

The 360 version of Guitar Hero II came out last week, and I was terribly worried about the game sucking up all my precious time. However, on medium difficulty, I finished the entire set list in 3 days. Man, there are some tough songs in there. I love the addition of "The Trooper" by Iron Maiden to the 260 version. Anyway, until they gimme some downloadable content or allow Xbox Live cooperative or compete modes, I am no longer so worried. Of course, if we get an xbox in the office (which we desperately need to do), all bets are off!

Guitar Hero 2 Bundle

Posted by Steve at 09:52 PM | Comments (3) | TrackBack

Hester gets 100 speed in Madden 08

I've been playing Madden for a long time. Actually, I have version 1 for the PC on my desk at work on 5 1/4" floppy. Never before has a player had a rating of 100 for speed. There have been plenty of 99s, but never a 100. Now they've given it to Devon Hester. I wonder what his "Fumble" rating will be?